Identify your main competitors in the industry or niche you're targeting for your SEO strategy.
Evaluate competitors' website performance, including their traffic, rankings, and user engagement metrics.
Analyze competitors' keyword usage and identify high-ranking keywords they are targeting.
Examine competitors' content strategy, including the type, quality, and relevance of their content.
Assess competitors' backlink profiles to understand their link-building strategies and potential opportunities for your own.