Top 10 Competitors of H&R Block

1. TurboTax (Intuit)

  • Founders: Scott Cook and Tom Proulx
  • Founded Year: 1984
  • Headquarters: Mountain View, California, USA
  • Product Categories: Tax preparation software, accounting software, financial services
  • Description: TurboTax, developed by Intuit, is a leading tax preparation software known for its user-friendly interface and comprehensive support. Catering to individuals and businesses, it simplifies tax filing with guided steps and expert assistance, making it a top competitor to H&R Block.
  • Key Features:
  • Intuitive step-by-step tax filing process
  • Free filing for simple returns
  • Live expert support through TurboTax Live
  • Seamless integration with QuickBooks
  • Maximum refund guarantee
  • Mobile app for on-the-go filing
  • Cryptocurrency and investment tax support

2. TaxAct

  • Founders: Lance Dunn, Jerry McConnell, and others
  • Founded Year: 1998
  • Headquarters: Cedar Rapids, Iowa, USA
  • Product Categories: Tax preparation software, e-filing services
  • Description: TaxAct offers affordable tax preparation software for individuals and businesses. Founded by tax professionals, it provides robust tools at lower costs than many competitors, appealing to cost-conscious filers seeking reliable tax solutions without breaking the bank.
  • Key Features:
  • Low-cost pricing for all tax situations
  • Free federal filing for simple returns
  • Import prior-year returns from other providers
  • Deduction maximizer tool
  • Live phone support with paid plans
  • Business tax preparation options

3. TaxSlayer

  • Founders: Brian Rhodes and others
  • Founded Year: 1965 (as a tax preparation firm; software launched later)
  • Headquarters: Augusta, Georgia, USA
  • Product Categories: Tax preparation software, tax filing services
  • Description: TaxSlayer started as a family-owned tax firm and evolved into a popular software provider. It offers affordable, easy-to-use tax solutions for individuals, self-employed filers, and small businesses, competing with H&R Block on price and accessibility.
  • Key Features:
  • Budget-friendly pricing tiers
  • Free federal and state filing for simple returns
  • Self-employed tax support with expert access
  • Military filing at no cost
  • Mobile app for tax preparation
  • Audit support included

4. Jackson Hewitt Tax Service

  • Founders: John Hewitt
  • Founded Year: 1982
  • Headquarters: Jersey City, New Jersey, USA
  • Product Categories: Tax preparation services, tax software
  • Description: Jackson Hewitt is a major tax preparation service with a strong in-person presence, rivaling H&R Block’s retail model. It offers both online and office-based filing, focusing on personalized service and maximum refunds for a wide range of taxpayers.
  • Key Features:
  • Nationwide network of tax offices
  • Online tax filing option
  • Maximum refund guarantee
  • Year-round tax support
  • Drop-off and virtual filing services
  • Affordable flat-rate pricing

5. Liberty Tax

  • Founders: John Hewitt
  • Founded Year: 1997
  • Headquarters: Virginia Beach, Virginia, USA
  • Product Categories: Tax preparation services, tax software, franchise opportunities
  • Description: Liberty Tax, founded by tax industry veteran John Hewitt, provides tax preparation through a franchise model. It competes with H&R Block by offering in-person and online services, emphasizing customer service and accessibility for individuals and small businesses.
  • Key Features:
  • Extensive franchise network
  • Online and in-office tax filing
  • Free double-check of prior returns
  • Refund advance loans
  • Multilingual support
  • Small business tax services

6. FreeTaxUSA

  • Founders: Not publicly detailed (privately held)
  • Founded Year: 2001
  • Headquarters: Orem, Utah, USA
  • Product Categories: Tax preparation software, e-filing services
  • Description: FreeTaxUSA offers a cost-effective alternative to H&R Block, providing free federal tax filing and low-cost state filing. It targets budget-conscious users with straightforward software that supports a variety of tax situations without premium pricing.
  • Key Features:
  • Free federal tax filing for all users
  • Low-cost state filing ($14.99)
  • Supports complex tax forms
  • Audit assistance available
  • Import prior-year data
  • Simple, no-frills interface

7. Cash App Taxes

  • Founders: Initially by Credit Karma (acquired by Square, Inc., now Block, Inc.)
  • Founded Year: 2016 (as Credit Karma Tax; rebranded later)
  • Headquarters: San Francisco, California, USA
  • Product Categories: Tax preparation software
  • Description: Cash App Taxes, formerly Credit Karma Tax, is a free tax filing service acquired by Block, Inc. It competes with H&R Block by offering no-cost federal and state filing for simple returns, integrated with the Cash App platform.
  • Key Features:
  • Completely free federal and state filing
  • Easy integration with Cash App
  • Supports basic tax situations
  • Mobile-first filing experience
  • No income restrictions for free filing

8. Avalara

  • Founders: Rory Rawlings, Jared Vogt, Scott McFarlane
  • Founded Year: 2004
  • Headquarters: Seattle, Washington, USA
  • Product Categories: Tax compliance software, sales tax solutions
  • Description: Avalara specializes in automated tax compliance for businesses, distinguishing itself from H&R Block’s consumer focus. It provides cloud-based solutions for sales tax, VAT, and corporate tax, serving companies needing scalable tax management tools.
  • Key Features:
  • Automated sales tax calculation
  • Integration with e-commerce platforms
  • Multi-jurisdiction tax compliance
  • Real-time tax rate updates
  • Exemption certificate management
  • Detailed reporting tools

9. Vertex

  • Founders: Ray Westphal and others
  • Founded Year: 1978
  • Headquarters: King of Prussia, Pennsylvania, USA
  • Product Categories: Tax technology, compliance software
  • Description: Vertex offers advanced tax technology solutions for businesses, competing with H&R Block in the corporate tax space. Its robust software automates tax processes across industries, focusing on accuracy and compliance for complex transactions.
  • Key Features:
  • Enterprise-level tax automation
  • Global tax compliance support
  • ERP system integrations
  • High-volume transaction processing
  • Tax content updates
  • Audit-ready reporting

10. Drake Software

  • Founders: Phil Drake
  • Founded Year: 1977
  • Headquarters: Franklin, North Carolina, USA
  • Product Categories: Tax preparation software, accounting tools
  • Description: Drake Software targets tax professionals rather than individual filers, offering a competitive alternative to H&R Block’s professional tools. It provides comprehensive tax prep software with a focus on efficiency and support for preparers.
  • Key Features:
  • Tailored for tax professionals
  • Unlimited e-filing included
  • Multi-state return support
  • Data import from prior years
  • Client management tools
  • Extensive training resources

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